Our project leaders combine background in research, business development and marketing.
The real value in research isn’t just about talking to the right people in the right way, it’s also about understanding what they say and interpreting this in the context of the client’s business.
This is why the senior team at SigmaRM doesn't just oversee the project, they actually do the work, design the project, are part of the interviewing team, interpret the results and present the findings.
When working with new clients, we always begin by obtaining as much understanding about client's business, its strategic objectives and issues at hand.
We discuss options and prepare detailed proposals, which fully reflect the brief and identify project stages with associated time scales and costs.
This flexible approach enables us to design a research programme to precisely meet the needs of each client with the most timely and cost effective solution.
